Branding and Personalizing Provider

branding

[brand-ing]

1. to label or mark with or as with a brand
2. to place indelibly in the memory
3. to give a company or product a distinctive identity by means of characteristic design, packaging, etc.

personalizing

[pur-suh-nl-ahyz-ing]

1. to have marked with one’s initials, name, or monogram
2. to make personal, as by applying a general statement to oneself
3. to ascribe personal qualities to; personify

provider

[pruh-vahy-der]

1. furnisher, supplier, giver, source
2. connection